SEO – Search Engine Optimisation
When we build a website for your business, we make sure that it is SEO-friendly as well as looking good. There can often be conflict between adding content because it looks nice and adding content for search engine visibility. So we ensure we have your goals in mind and find a way to get it looking good and be optimised for SEO.
PPC Advertising ‘v’ organic SEO
There are many ways to get traffic to your website including Social media and PPC (Pay per click) adverts. These are great for getting more hits with instant results, but money can often be spent very quickly and as soon as you stop paying for the ad, your website rank is back where it started. A better long term solution is to implement a good SEO strategy, a strategy to get organic results (not PPC) and although it may take longer to get going, it will have long lasting results.